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Conceptual Metaphor Theory: Applications
Daban Qasim Hamadameen
Department of English Language, Faculty of Education, Koya University

Abstract: In the last two decades of the twentieth century, the study of metaphors takes another serious turn. Scholars such as Lakoff and Johnsons started to notice the relationship between metaphor and cognition. They found that metaphor is highly operating at a cognitive level and metaphor is a product of conceptual activity. In 1980, George Lakoff and Mark Johnson published their seminal book Metaphors We Live By. In their book, they argue that metaphors are integrated part of human brain.CMT has refuted the traditional and classical metaphor view. CMT holds that metaphors are central to thought and not merely linguistic ornamental rhetorical devices. CMT is a departure from earlier theories based on the old literal-figurative distinction (Lakoff & Johnson, 1980, p. 204). It challenges the traditional assumptions that all everyday conventional language is literal and that all subject matter can be understood literally not metaphorically (Lakoff 1979; Lakoff & Johnson, 1980; Kövecses, 2002; 2005). The implications of CMT are not only restricted to poetic expressions; it is also applicable to everyday language (Coulson, & Cánovas, 2009). The central claim of CMT is that the way we think is shaped and controlled by metaphors. CMT claims that metaphors are pervasive in human daily communication that almost becomes an unnoticed part of speech and metaphors grow out of human daily experience of objects. This Seminar aims at demonstrating the application of CMT.

Keyboard: Metaphore, CMT, Cognitive, Domains.

Date: 01/03/2020
Place: FEDU/ English Department/ Hall no.24
Caroline Yousif Daniel,
Mar 16, 2021, 7:14 AM